Rhetoric was central to the political and cultural life of the Greek and Roman worlds. This book introduces readers to the ancient rhetorical tradition by investigating key questions about the origins, nature, and importance of rhetoric: is it inevitably an elite pursuit? What benefits did it offer its devotees? What would society be like without rhetoric? The text explores the role of the orator, examining closely the two greatest figures of the tradition, Demosthenes and Cicero. It also investigates the place of rhetoric at the center of ancient education, and in conclusion considers the role of rhetoric since the end of antiquity. A glossary of proper names and technical terms, a chronological table of political events, authors, orators, and rhetorical works, as well as suggestions for further reading, make the book accessible for all students of ancient literature and culture.