The Marketing Deck Play-by-Playbook makes it easier then ever to Play Your Way to New Marketing Momentum. Get creative in mere minutes a day with the 14-Day QuickStart or 28-Day Draw. Let the cards generate more marketing ideas than you thought were possible, then use these guides to shape them naturally into clear marketing actions and plans. This companion to The Marketing Deck's Book and 90 Card Suite gives you the best seat in the house whether you jump right in and play yourself, or want to see how others have played their cards. Our FAQ gives give you practical tips for solo play, pairing up, or team play. The Backstage Pass section Case Study notes let you peek at what cards others drew when they played, and how they generated Big Ideas themselves.The playbook lets you capture your inspiration, intuition and ideas before they vanish in the wind. Filled with plenty of step-by-step templates, it matches up with all the games from the first book, The Marketing Deck: Deal Yourself a Big Idea. It even has templates to help you build your own Idea Bank, Cascade Funnels, and Marketing Campaigns, all streamlined to keep you moving forward without getting bogged down in details or indecision. Deal yourself in to marketing with creativity.