Master's Thesis from the year 2010 in the subject Economics - Innovation economics, grade: A, University of Auckland, course: International Business, language: English, abstract: A country's rate of technological change and advancement is a major determinant for its economic development (Freeman, 1994; Romer, 1990; Solow, 1957). Therefore, policy-makers need to understand what drives the technological change and advancement of the countries they administrate. Of the many factors that affect a society's ability to invent and advance, one that has yet received limited attention is national culture. Furthermore, managers of multinational firms implicitly face the selection of a cultural context when selecting favourable locations for their business activities. If national culture had a positive influence on innovative activities, it should be considered in location decisions for innovative activities. Therefore, this paper explores the relationship between certain aspects af a nation's culture and it's innovativeness.